Ivaylo Petrov is the Project and Public Affairs Coordinator at BJCN and an entrepreneur, co-founder of the tele-oncology company Shemha Health. Shemha Health is developing PrOPA, an innovative tele-oncology solution powered by generative AI. He is also a member of BJCN, representing the organization in All.Can International and the European Cancer Organization (E.C.O.), as well as serving as the local coordinator for ECHoS.

Ivaylo’s achievements in advancing Shemha Health have been recognized by several European Commission initiatives such as EIT-Health, EIC, and TEF-Health, in addition to receiving nominations in the United States, Asia, and Europe.

He holds a Master’s degree in Pharmacy from the Medical University of Sofia and is a pioneer in healthcare innovation. Ivaylo is dedicated to reshaping the healthcare ecosystem through innovative leadership, strategic vision, and a patient-centered approach. With a strong background in healthcare and pharmaceutical sciences, he combines his expertise in healthcare policy, ecosystem innovation, and technology-driven solutions to lead transformative change.

Ivaylo is a strong advocate for the integration of social, economic, and entrepreneurial factors into healthcare, driving the development of a unified circular-health ecosystem. His focus on public affairs, international collaboration, and co-creating impactful solutions positions him as a powerful proponent of accessible and sustainable healthcare innovations.